The Eastenders Title first begins with the camera looking down at the sea indicating life, this communicates that life has only one color. The audience is attracted by this because blue is a very common color and, therefore everyone is equal.
The camera zooms out in a much paced speed whereas the image of London was spinning round where the audience can see the river Thames and the Millennium Dome in the middle. The camera zooming out in a fast pace represents life as overall; age, growth. Therefore communicates the idea that life is too short making the audience feels the need to live life to the fullest. The River Thames represents the plotting of life where there are many different bumpy roads and you can go from everything being good to turning to bad, this represents to the audience that not just in reality there are bumpy roads but also in a soap opera making the audience feel as if they are watching just another set of people in the real world and not just from TV.
The Eastenders soundtrack begins with a rhythmic beat and goes straight into the song, where the audience will find it recognizable from the beat, the keyboard playing the rhythm, and a simple drum kit. Therefore whenever the audience hears this Eastenders soundtrack they will know straight away that Eastenders is on, representing that the audience is tied in with the serial.
The camera after swirling and zooming out for at least 24 seconds, it stops and showing a full image of London and the river Thames cutting the two areas in the middle, then the ‘Eastenders’ title fades in to the image showing the recognizable name and sequence which has been around since Eastenders first began. This communicates to the audience that Eastenders is a very recognizable trade in the UK soap opera listing therefore the audience is built meaning that every time the title sequence is shown the audience will rush to the TV to watch Eastenders to watch an episode full of drama where the audience is seen as the voyeur.
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